If you love jewelry and you aren't following Bebe of the insta-famous @ChampagneGem drop what you're doing and go follow her account now. She has been a long-time favorite of ours for always posting the biggest rocks and the latest news from the gem world. When we started our blog we reached out to get inside her head. It did not disappoint.
With a 100,000 followers on Instagram you are one of the biggest and best accounts for jewels! How did this all come about?
I started my blog ChampagneGem.com back in 2011 as a hobby to share my archive of 3,000 photos of diamonds and high end jewelry. I was blogging on and off and then about 18 month ago I started using Instagram to connect with the world of jewelry. Starting with 1-2 posts per week and all of a sudden I was at a 1,000 followers and posting 3 to 4 times a day. I started posting using themes, for example the first theme that I worked on was #BiennaleDesAntiquaires #Biennale2014 (a jewelry show in Paris) and I almost shared every image that I could get hold of from the exhibitors. The next one was my blue chapter, then #YellowLovin, #AbsoluteAsscher and #CushionCrush…I almost have hashtags for every shape and color to keep track of my posts. I believe the secret to my success (which still has a long way to go to call it success) was being true to my standards, committed posting and replying to each and every comment as much as possible. The best part is to see everyone using my hashtags.
We are dying to know, what is your favorite item in your personal collection?
Well I have a beautiful pink diamond that I adore (pictured above) and love the most amongst all the pieces that I own. It is an Argyle Pink diamond (Color: 4P Argyle grading) in Princess cut and I have it set in a beautiful pendant.
What gets you the most excited?
Well I have an obsession for loose diamonds, no logical reason but I looking at loose diamonds really makes me excited. My favorite cut is Cushion cut and anyone who follows me on social media has heard of my #CushionCrush…the next favorite cuts are Asscher and Radiant cut.
You have great access to some of the most magnificent jewels, how did you make those connections?
At the beginning it was by posting magnificent jewels and starting a relationship with the brand virtually, which later by attending jewelry shows and meeting them in person it would turn into a more personal connection and those types of events are the best platform to make personal connections with amazing designers and brands. I suppose at some point I was lucky enough to be at the right time and right place. For example my Hong Kong trip last month, I had the opportunity to see the Blue Moon now The Blue Josephine diamond in person as Sotheby’s preview was held at the same time that I was there. Last not least, I would like to thank my wonderful partner @The_Diamonds_Girl who without her support all the way I wouldn’t be where I am today and we both are looking forward to some exciting projects ahead.
Any advice for new collectors?
My first advice is to buy what you love. After all jewelry is meant to be worn and loved not being locked in the safe. If you are buying diamond, beside color and clarity, the main factor that makes a diamond special is the cut of it. We know that with fancy shapes there is no cut grading on the certificate therefore you need to be careful and ask your trusted jeweler to find you the diamond that would be bright and has the fire and scintillation that we all love. In one word the diamond that sparkles.
How do you feel about lab diamonds?
Well I am not in favor of lab diamonds, simply because it won’t be the same thing. For me that will never work and I find it really sad that they are entering the jewelry industry. Personally I would prefer a small diamond but a natural one rather than a large lab created diamond. Already the competition in the diamond industry is tough and having the lab created diamond entering in mass quantity will just make it worse.